John I. Taylor, Vice President of Public Affairs and Communications, LG Electronics USA, Inc.

John I. Taylor is Vice President of Public Affairs and Communications for LG Electronics USA, Inc., and its U.S. research subsidiary, Zenith Electronics, a long-time leader in digital HDTV.Â
As LG’s senior U.S. industry relations and government affairs executive, and head of the LG Washington office, Taylor represents the company before the U.S. government. Since 2000, he also has served as chief media spokesman and public relations strategist for LG Electronics in the United States.
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Taylor is Chairman of the Video Division of the Consumer Electronics Association (CEA) and Chairman of the Plasma Display Coalition. He serves on the boards of the Digital TV Transition Coalition, the Media Institute and the ATSC Forum. He also represents LG Electronics on the board of directors of the Major Appliances Division of the Association of Home Appliance Manufacturers.
Active in digital television (DTV) since 1988, Taylor is a charter member of the Academy of Digital Television Pioneers (and recipient of its highest honor, the Industry Leadership Award).
Building on years of collaborations with the Advanced Television Systems Committee, National Association of Broadcasters and the Association for Maximum Service Television, Taylor has been working closely with the Open Mobile Video Coalition to establish LG technology as the centerpiece of the new mobile DTV standard and to help build a robust mobile DTV market.
He is former Chairman of the CEA HDTV Promotion Committee, past Chairman of the CEA Communications Committee, former Chairman of the Public Affairs Group of the “Digital HDTV Grand Alliance” and previous PR Chair of the ATSC.
Taylor joined Zenith in 1981 and was named the company’s senior public affairs executive in 1987 and a corporate officer in 1993. (Zenith merged with LG Electronics in 1999.) He graduated from Northwestern University’s Medill Graduate School of Journalism, Evanston, Ill., with an M.S. degree, and from DePauw University, Greencastle, Ind., with a B.A.
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